Character Building is Character Options line of lego-like block toys. They're most prominent for their Doctor Who figures, but they've begun making the leap into generic building toys. They have their own design for minifigures, as all building block toys usually do, and based on the strength of Doctor Who license they were able to do a series of blind packed Doctor Who minifigures. Since it's a Doctor Who Line, there's not a huge call for Character Building stuff in the mass market retail chains.
Which is why I was shocked to find Character Building minifigures blind packed figures at Target in their trading card section. For $2 you could get a blind packed generic Character Building minifigure. Which would be neat if the reason most Americans gave a damn about Character Building was anything other than Doctor Who toys. They don't even look like great figures, but whatever. I searched around for one of the UNCOMMON figures, the zombie with an exposed brain, and picked one up so I could ascertain whether the figures were good enough to be worth my while to seek out the Doctor Who figures.
And for $2 I can happily say, no, no they're not. Let's not even get into the part where the RARE figures are repainted versions of the COMMON figures so the ol' squeeze and feel method won't help you find a RARE figure. The things are not very detailed, the paint's a little sloppy, and hey, some of them don't come with any accessories. Like the zombie. I mean, sure, I think the Lego minifigures are over-priced, but at least they come with cool accessories and amazing paint decals. I dunno man, do I really want Cybermen if they're just versions of these figures.
Yes, but only because they're Cybermen. And I don't want to pay the going rate for them.